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Titre : |
Entrepreneurship |
Type de document : |
texte imprimé |
Auteurs : |
Robert D. Hisrich, Auteur ; Michael P. Peters, Auteur |
Editeur : |
Boston, Mass. : McGraw-Hill Irwin |
Année de publication : |
©1992 |
Importance : |
xix, 641 p. |
Format : |
24 cm |
ISBN/ISSN/EAN : |
978-0-256-08691-1 |
Note générale : |
Includes bibliographical references and index |
Langues : |
Anglais (eng) |
Catégories : |
Business planning. Entrepreneurship New business enterprises.
|
Résumé : |
This text is designed to instruct students on how to formulate, plan and implement a new venture. Students are exposed to descriptions of how to embark on a new venture in a logical manner, with actual case studies and entrepreneur profiles. The material is also supported by Internet resources. |
Note de contenu : |
The entrepreneurial perspective --
The nature and importance of entrepreneurs --
The entrepreneur and intrapreneurial mind --
The individual entrepreneur --
International entrepreneurship opportunities --
Creating and starting the venture --
Creativity and the business idea --
Legal issues for the entrepreneur --
The business plan: creating and starting the venture --
The marketing plan --
The organizational plan --
The financial plan --
Financing the new venture --
Sources of capital --
Informal risk capital and venture capital --
Managing, growing, and ending the new venture --
Entrepreneurial strategy: Generating and exploiting new entries --
Strategies for growth and managing the implications of growth --
Accessing resources for growth from external sources --
Going public --
Ending the venture. |
Entrepreneurship [texte imprimé] / Robert D. Hisrich, Auteur ; Michael P. Peters, Auteur . - Boston, Mass. : McGraw-Hill Irwin, ©1992 . - xix, 641 p. ; 24 cm. ISBN : 978-0-256-08691-1 Includes bibliographical references and index Langues : Anglais ( eng)
Catégories : |
Business planning. Entrepreneurship New business enterprises.
|
Résumé : |
This text is designed to instruct students on how to formulate, plan and implement a new venture. Students are exposed to descriptions of how to embark on a new venture in a logical manner, with actual case studies and entrepreneur profiles. The material is also supported by Internet resources. |
Note de contenu : |
The entrepreneurial perspective --
The nature and importance of entrepreneurs --
The entrepreneur and intrapreneurial mind --
The individual entrepreneur --
International entrepreneurship opportunities --
Creating and starting the venture --
Creativity and the business idea --
Legal issues for the entrepreneur --
The business plan: creating and starting the venture --
The marketing plan --
The organizational plan --
The financial plan --
Financing the new venture --
Sources of capital --
Informal risk capital and venture capital --
Managing, growing, and ending the new venture --
Entrepreneurial strategy: Generating and exploiting new entries --
Strategies for growth and managing the implications of growth --
Accessing resources for growth from external sources --
Going public --
Ending the venture. |
| |
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Exemplaires (1)
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100047989 | HD 62.5 .H577 1992 | Book | Bibliothèque principale | English Books | Disponible |
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