| Titre : |
Mastering strategy : insights from the world's greatest leaders and thinkers |
| Type de document : |
texte imprimé |
| Auteurs : |
Rigsby, Jeffrey A., Auteur ; Greco, Guy, Auteur |
| Editeur : |
New York [U.S.A.] : McGraw-Hill |
| Année de publication : |
c2002 |
| Importance : |
XII, 356 p. |
| Format : |
24 cm |
| ISBN/ISSN/EAN : |
978-0-07-140286-6 |
| Note générale : |
Includes bibliographical references and index. |
| Langues : |
Anglais (eng) Langues originales : Anglais (eng) |
| Catégories : |
Business planning -- United States Business planning. Strategic planning Strategic planning -- United States
|
| Index. décimale : |
HD 30.28 |
| Résumé : |
To create and maintain a razor-sharp competitive edge, your firm needs strategy that is both creative and practical. Presenting competitive strategies of Wal-Mart, McDonald's, Nike, and more, this book shows how top global organizations use strategy to attain competitive excellence. Read less |
| Note de contenu : |
Organization strategy. Mission, vision, and competitive advantage- Harley-Davidson and Wal-Mart- keeping the tradition alive! --
The external assessment- inside looking out --
The internal assessment- Dell, Microsoft, Nike, and the Four Seasons Hotels and Resorts --
Execution and action plans- the Army Corps of Engineers, the Huntington District- leaving nothing to chance. Organization design. Basic structure --
Identifying and leveraging core competence --
Information, systems, and technology --
Organization efficiency. Organization culture. Values and beliefs --
Leadership --
Human resources systems --
Organization character. |
Mastering strategy : insights from the world's greatest leaders and thinkers [texte imprimé] / Rigsby, Jeffrey A., Auteur ; Greco, Guy, Auteur . - New York [U.S.A.] : McGraw-Hill, c2002 . - XII, 356 p. ; 24 cm. ISBN : 978-0-07-140286-6 Includes bibliographical references and index. Langues : Anglais ( eng) Langues originales : Anglais ( eng)
| Catégories : |
Business planning -- United States Business planning. Strategic planning Strategic planning -- United States
|
| Index. décimale : |
HD 30.28 |
| Résumé : |
To create and maintain a razor-sharp competitive edge, your firm needs strategy that is both creative and practical. Presenting competitive strategies of Wal-Mart, McDonald's, Nike, and more, this book shows how top global organizations use strategy to attain competitive excellence. Read less |
| Note de contenu : |
Organization strategy. Mission, vision, and competitive advantage- Harley-Davidson and Wal-Mart- keeping the tradition alive! --
The external assessment- inside looking out --
The internal assessment- Dell, Microsoft, Nike, and the Four Seasons Hotels and Resorts --
Execution and action plans- the Army Corps of Engineers, the Huntington District- leaving nothing to chance. Organization design. Basic structure --
Identifying and leveraging core competence --
Information, systems, and technology --
Organization efficiency. Organization culture. Values and beliefs --
Leadership --
Human resources systems --
Organization character. |
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